Your content is a mess: the website redesigns didn’t help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you’re not sure where to start. No matter who you are or what you do, content problems can be overwhelming. How can you possibly step back and see the bigger picture when you’re constantly in reaction mode? Is it really possible to transform your content into a valuable business asset? The answer is a resounding “yes!” … and content strategy holds the key. Come hear Kristina Halvorson (CEO, Brain Traffic and author, Content Strategy for the Web) talk about this rapidly-emerging field.
Learn more about MIMA and register!
Event Details
Date/Time
Date(s) - Jun 20 2012
5:30 PM - 7:00 PM
Location
Jeune Leune
105 North First Street
Minneapolis, MN 55401
Cost
Members $40, Nonmembers $45