It’s easy to get caught up in the present and future of technology, but if you want to predict what tools and technologies people will want to use in the future, you need to pay attention to what we know about people. In this MIMA session Dr. Susan Weinschenk shares the latest research in psychology and the insights this research provides to the future of interactive marketing, including: research on the size and make-up of social communities, why online video is so persuasive, how the brain reacts to stories, the role of emotional engagement and much more. From her books and research Dr. Weinschenk has picked her top 10 “things” about people that you need to know to be ready for what’s ahead in interactive trends.
Event Details
Date/Time
Date(s) - Feb 22 2012
5:30 PM - 8:00 PM
Location
Solera
900 Hennepin Ave South
Minneapolis, Mn
Cost
Free - Members, $40 nonmembers
