Marketing Automation Specialist
Summary: Ensure successful lead generation through the implementation of digital marketing programs
Our client provides a cost-effective solution for collecting data for companies in the healthcare industry. Their mission is to help the healthcare community so patients can have the best care possible. This data-driven organization thrives to develop a higher quality of life and celebrate the big and small accomplishments of its clients and teammates.
As a Marketing Automation Specialist, you will ensure successful lead generation through the implementation of digital marketing programs. In this role, you will manage the company’s brand by maintaining their website which includes SEO, online reviews and etc. Collaborating in the creation and development of marketing materials and digital content as well as assist with the integration and workflow of Salesforce.
You come up with fresh and new ideas often that meet brand and market standards. You have the ability to create data-driven insights about customer behavior using data on website traffic patterns. Highly organized, strong time management skills are top-notch which helps you to be a great team player. Your communication skills are strong and you are naturally curious about the newest technology and developments regarding digital platforms.
- Responsible for successful B2B lead generation through the implementation of digital marketing programs
- Ensure the website is meeting brand standards which includes SEO, online reviews and etc.
- Assist with the integration process and workflow of Salesforce
- Develop marketing materials and digital content
- Bachelors degree
- 2+ years of related experience
- Proficient with software including Google Analytics, Google Adwords, WordPress, Salesforce, & Pardot
- Strong verbal and written communication skills
- Previous experience with lead & website management
Benefits for all Celarity employees.
We take care of employees and offer great benefits such as:
- Medical Insurance with Celarity contributions
- Paid Time Off
- Dental plan
- 401(k) match plan
Get to know Celarity
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