Twin Cities Events
MARKETING • CREATIVE • DIGITAL
- This event has passed.
AMA – Implementing CX Through Using Best Practices and Maturity Model
November 5, 2018 @ 5:30 pm - 7:30 pm
$10 – $20
Customer experience is the way brands are differentiating themselves in today’s marketplace. The discipline of customer experience management is the orchestration and alignment of brand experience activities, including:
- Driving insights to action
- Alignment of decision making and governance
- Integrating measures and metrics
- Creating a customer-committed mindset
Many organizations struggle to develop a comprehensive experience strategy that creates measurable business results. We will share real examples of how various companies, including locally based SageGlass, used a maturity model to build and implement a roadmap to create differentiation.
Walk away with an understanding of where your organization is on the model and a template for creating your customer experience strategy.
Member-only happy hour with speaker
AMA MN members are invited to join the speakers for an exclusive member-only happy hour before the event. Spend more time with the speakers and fellow members to network, ask questions and dive deeper into the topic they will be presenting following the happy hour.
|5:00-5:45 p.m.||Member-only happy hour with speakers|
|5:45-6:00 p.m.||Registration and networking|
Each attendee will get appetizers and a free drink ticket.
All cancelled registrations received by the AMA Minnesota office 2 business days by 5 p.m. before an event are eligible for a refund. No refunds will be given for cancellations received fewer than 2 business days before an event. To cancel a registration please contact: firstname.lastname@example.org.