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BMA – Creating Effective Content

Date November 29 @ 7:30 am - 9:30 am

Cost $29 – $59

Content has become a crucial part of marketing campaigns, generating engagement with customers and prospects at each stage of the buyer’s journey. But results are hard to track and vary widely, as does the cost.

During an interactive presentation, four leaders from local agencies will answer the following questions:

  • What types of content are effective when proceeding through the demand funnel?
  • How do you keep costs under control, spreading the impact beyond single batch-and-blast campaigns?
  • What are examples of successful campaigns that use content effectively and efficiently?

Panelists

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Ed Heil
Owner & Founder
StoryTeller Media + Communications​

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Diane Fiderlein
Founder
ThinkSpring Marketing

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Scott Severson
President
Brandpoint

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Meshach Weber
Behavior Designer & President
Firebrand
Click below for more information on this event or to register. Event Info

Details

Date:
November 29
Time:
7:30 am - 9:30 am
Cost:
$29 – $59
Event Category:
Website:
http://www.bmaminnesota.org/november-29-2018.html

Venue

CRAVE – West End
1603 West End Boulevard
Minneapolis, MN 55416 United States
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