Loading Events
  • This event has passed.

SMBMSP: How to Build & Nurture Effective Employer Brands

Date December 20, 2019 @ 8:00 am - 10:00 am

Cost $15

Social Media Breakfast – MSP
Brands Being Social: How to Build & Nurture an Effective Employer Brand

Companies are increasingly embracing the concept of “Employer Brand” to develop a more cohesive social strategy.At the December edition of Social Media Breakfast-Minneapolis/St. Paul, social media consultant Arik Hanson will discuss what an Employer Brand is–and why so many organizations are incorporating this concept into their 2020 marketing plans.

In addition to covering the building blocks of an effective Employer Brand when it comes to social media, Arik will showcase three different brands (including one that’s local!) who are currently leading the way in the Employer Brand world.

If you’ve been asked about this topic at work recently or are looking to build your own Employer Brand via social media, you won’t want to miss this session!

Featured Speaker:

Arik C. Hanson (@arikhanson)
Principal, ACH Communications

With more than 20 years’ experience in traditional and digital marketing, communications and public relations, Arik brings seasoned, strategic expertise to help Fortune 500 companies like Sleep Number, Walgreens, General Mills, Toro, Cargill and Ingersoll Rand define and deliver on their digital and social media marketing goals through the right mix of tools and strategies. Within the marketing and PR community, Arik is known as a leading blogger, podcaster, and speaker. Arik’s blog, Talking Points (formerly Communications Conversations), has been in publication for more than 10 years and is recognized by industry outlets like PRWeb and PRWeek as one of today’s leading social media and PR blogs. His posts are frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com. Arik is also the co-host of The Talking Points Podcast (along with General Mills’ Kevin Hunt), a monthly discussion about the latest trends and issues in digital and social media marketing which now has more than 100 episodes.

Click below for more information on this event or to register. Event Info


December 20, 2019
8:00 am - 10:00 am
Event Category:


The Neu Neu Event Center | Formerly 514 Studios
514 North 3rd Street
Minneapolis, MN 55401 United States
+ Google Map
Back to Events


The Celarity Scoop is a bi-weekly newsletter (we promise it’s worth the effort)! It will keep you up-to-date on all the local Marketing and Creative organizational events as well as the latest Celarity job openings.

  • This field is for validation purposes and should be left unchanged.