WHAT IT IS + JOB DESCRIPTION
Production managers have a good understanding about all of the roles within a studio setting. They are deadline driven, detail-oriented, and great communicators. They don’t generally perform any of the tactical production work but they may be client-facing. Their main job is to oversee the project details, work0flow approval processes, and more.
What does a Production Manager do, typically?
Product managers must be adept at organization, prioritization and careful planning to successfully achieve production goals. Their daily responsibilities may include:
- Reviewing daily schedules of the creative team
- Developing project briefs and ensuring the briefs are effectively distributed
- Being the main point of contact for all production talent
- Ensuring the best use of existing and future resource management in the studio
- Managing the studio’s production budget – including freelance support
- Planning and managing the execution of production projects from beginning to end
- Working with brand managers and/or senior staff to collect deadlines, budgets, objectives, etc.
Misconceptions about Production Managers
Many people think production management is all about scheduling, but the reality is that project management is so much more than administrative work; it takes a very specific type of personality and skill set to continuously pull off projects successfully.
Production managers must be able to understand the scope of the work, the deliverables, the satisfaction of stakeholders and they have to not just deliver on-time, but make sure things are done in the right way to ensure successful projects.
Important metrics for a Production Manager
The quality of a piece delivered from production and it’s success rate with clients and/or customers.
Return on Investment
The dollar amount earned for the amount invested in a project, including time.
The pattern of whether production runs ahead or behind schedule.
In essence, this is the units of input compared with the units of output so the relation between both can be improved.
Bonus copy for your Production Manager job description or job ad!
Copy the following text and paste it into your own job description, or, into our downloadable template in the section that looks like this: <INSERT JOB DESCRIPTION COPY FROM BLOG POST HERE>
As a Production Manager at <company XXX>, you will do more than just manage creatives and schedules. You will be responsible for ensuring the production process, from beginning to end, is efficiently executed with positive results. More specifically, you’ll get to:
- Review daily schedules of the creative team
- Develop project briefs and ensure the briefs are effectively distributed
- Be the main point of contact for all production talent
- Ensure the best use of existing and future resource management in the studio
- Manage the studio’s production budget – including freelance support
- Plan and manage the execution of production projects from beginning to end
- Work with brand managers and/or senior staff to collect deadlines, budgets, objectives, etc.